Transformation is so much more than simply changing form – it is about developing instead of replacing, imbuing existing structures and materials with renewed value. Society at large – and not least the construction sector – is tasked with the feat of achieving yet even more with the earth’s ever fewer resources.
Transformation is a multi-faceted term that links both tradition and nature, past and present – where the traces of history can be used as propellant in the creation of new value. Buildings and environments, stories and memory. By looking to the existing world, we can build for a more sustainable future. For it is in our shared story that identities are forged and brought to life.
We work from what we have. By renovating, reusing and recycling what already exists, new products and environments can be developed. By choosing sustainable materials, we can create environments that are flexible yet sustainable both now and in the future. We build upon the age-old conviction that houses should stand for at least a thousand years and survive countless changes over time.
A major transition is needed, both in how we live and in how we build, but it is necessary if we are to succeed in bringing down the overconsumption of our raw materials and in reducing our environmental impact. In most cases, it is best for the environment if we do not build or consume at all. That is why our default approach should be to make the most of existing buildings; to develop constructions with less waste; to build smart, flexible construction plans and enable the shared utilisation of spaces every hour of the day. Thereafter it is about looking at all existing materials as raw materials to be taken into use. By renovating, reusing or recycling what is already there, new environments and products can be created. The old becomes the new new.