Society as a whole, and the construction industry in particular, faces the challenge of doing more with the Earth’s increasingly scarce resources. Transformation is about evolving rather than replacing, adding value to existing structures and materials. Buildings and environments, stories and memories. It’s a multifaceted concept that connects tradition and culture, the present and the future – where historical traces can serve as a driving force to create additional value. Through renovation, re-use, and recycling of what is already there, new thriving environments can be created.