A collaboration between practice, academia, local authority and landowners, Euston Road: Propositions for Change combines visionary design concepts from White Arkitekter, Fletcher Priest Architects, AHMM and Arup, alongside UCL Bartlett students. With support of British Land, Camden Council and Living Streets, the report proposes visions for a better, greener, and more sustainable urban space. A key driver behind the visions includes the necessity to plan for climate change, with increased biodiversity and a focus on sustainable construction and travel built into the plans.